ORIGINAL PAPER
Characteristics of people’s binge-watching behavior in the “entering into early adulthood” period of life
 
More details
Hide details
1
Institute of Applied Psychology, Faculty of Management and Social Communication, Jagiellonian University in Krakow, Poland
2
SWPS University of Social Sciences and Humanities, Katowice, Poland
Submission date: 2018-11-02
Final revision date: 2018-12-30
Acceptance date: 2018-12-31
Online publication date: 2019-02-18
Publication date: 2019-02-18
 
Health Psychology Report 2019;7(2):149–164
 
KEYWORDS
TOPICS
ABSTRACT
Background:
The study focuses on psychological conditions of the phenomenon of binge-watching. The aim of the article was to characterize the frequency and motivation to perform binge-watching in a group of young adults. Another goal of the research was to present the results of preliminary adaptation works on two scales that were previously non-existent in Polish literature, which may be used to study binge-watching.

Participants and procedure:
The study involved 854 female and 150 male participants aged 19-26 years. The participants of the research were students of Polish universities. The following research methods were applied in the study: Polish adaptation of the Viewing Motivation Scale by Alan M. Rubin and the author’s tool – Questionnaire of Excessive Binge-Watching Behaviors by Jolanta Starosta.

Results:
The conducted analysis revealed a significant association between high frequency of binge-watching and escape motivation (ρ = .55, p < .05) and motivation to deal with loneliness (ρ = .42, p < .05). Furthermore, these two motivations correlate signifi-cantly with such predictors of risk for behavioral addiction as Loss of control and neglect of duties and Emotional reactions. Research has shown that the Polish adaptation of the Viewing Motivation Scale and the Questionnaire of Excessive Binge-Watching Behaviors are tools that meet psychometric standards.

Conclusions:
The study shows that participants have various motivations to binge-watch series. The individuals who binge-watch with the highest frequency had a tendency to have escape motivation and motivation to deal with loneliness. There are some relations with various motivation and frequency of binge-watching with risk factors for behavioral addiction. The methods presented in the study – the Viewing Motivation Scale and the Questionnaire of Excessive Binge-Watching Behaviors – may be useful in learning about the phenomenon of binge-watching.

 
REFERENCES (36)
1.
Arnett, J. J. (2000). Emerging Adulthood. A Theory of Development from the Late Teens Through the Twenties. American Psychologist, 55, 469–480.
 
2.
Augustynek, A. (2010). Uzależnienia komputerowe. Diagnoza, rozpowszechnienie, terapia [The computer ad-diction: diagnosis, epidemiology, therapy]. Warszawa: Difin.
 
3.
Brzeziński, J. (2007). Metodologia badań psychologicznych [Methodology of psychological research]. Warsza-wa: PWN.
 
4.
Chambliss, C., Gartenberg, C., Honrychs, D., Elko, M., Match, R., McGill, S., Watters, M., Bayer, K., Boylan, C., Hanson, A., Hawley, B., Vantura, D., & Boss., R. (2017). Distracted by Binge-watching: Sources of Academic and Social Disruption in Students. ARC Journal of Pediatrics, 3, 14–17.
 
5.
Conlin, L. T. (2015). There Goes the Weekend: Understanding Television Binge-Watching (doctoral disserta-tion). The University of Alabama, Tuscaloosa.
 
6.
Feeney, N. (2014). When, exactly, does watching a lot of Netflix become a ‘binge’? Retrieved from https://www.theatlantic.com/en....
 
7.
Guerreschi, C. (2005). Nowe uzależnienia [New addictions]. Kraków: Salvator.
 
8.
Jenner, M. (2014). Is this TVIV? On Netflix, TVIII and binge-watching. New Media & Society, 18, 257–273.
 
9.
Kubey, R., & Csikszentmihalyi, M. (2002). Television Addiction is no mere metaphor. Scientific American, 286, 74–80.
 
10.
Manley, M. (2016). Netflix and procrastinate: the art of binge-watching in college. Retrieved from https://www.thenortherner.com/....
 
11.
MarketCast Study (2013). TV “Binge-Viewing” Creates a More Engaged Viewer for Future Seasons and Not a Bingeing Habit. Retrieved from http://www.prweb.com/releases/....
 
12.
Moore, A. E. (2015). Binge Watching: Exploring the Relationship of Binge Watched Television Genres and Col-leges at Clemson University. Graduate Research and Discovery Symposium (GRADS), 138.
 
13.
Netflix (2013). Netflix declares binge watching is the new normal. Retrieved from https://media.netflix.com/en/p....
 
14.
Oberschmidt, K. (2017). The relationship between Binge-watching, Compensatory Health Beliefs and Sleep (bachelor dissertation). University of Twente, Enschede.
 
15.
Panda, S., & Pandey, S. C. (2017). Binge-watching and college students: Motivations and outcomes. Young Consumers, 18, 425–438.
 
16.
Pena, L. (2015). Breaking Binge: Exploring the Effects of Binge Watching on Television Viewer Reception. Retrieved from https://surface.syr.edu/etd/28....
 
17.
Perse, E. M., & Ferguson, D. A. (1997). Gender differences in television use: An exploration of the instrumental-expressive dichotomy. Communication Research Reports, 14, 176–188.
 
18.
Pierce-Grove, R. (2017). Just one more: How journalists frame binge watching. First Monday, 22. https://doi.org/10.5210/fm.v22....
 
19.
Pittman, M., & Sheehan, K. (2015). Sprinting a media marathon: Uses and gratifications of binge-watching tele-vision through Netflix. First Monday, 20. https://doi.org/10.5210/fm.v20....
 
20.
Poprawa, R. (2012). Problematyczne używanie Internetu – symptomy i metody diagnozy. Badania wśród do-rastającej młodzieży [The problematic Internet use – symptoms and diagnostic method. The study with teenagers sample]. Psychologia Jakości Życia, 11, 57–82.
 
21.
Presseau, J. (2016). Just one more episode: Frequency and theoretical correlates of television binge watching. Journal Health Psychology, 23, 17–24.
 
22.
Riddle, K., Peebles, A., Davis, C., Xu, F., & Schroeder, E. (2017). The addictive potential of television binge-watching: Comparing intentional and unintentional binges. Psychology of Popular Media Culture, 7, 589–604.
 
23.
Rubin, A. M. (1983). The Uses and Gratifications: The Interactions of Viewing Patterns and Motivations. Jour-nal of Broadcasting, 27, 37–47.
 
24.
Rubin, A. M. (2008). The Uses-and-Gratifications Perspective of Media Effects. In J. Bryant & M. B. Oliver (Eds.), Media Effects: Advances in Theory and Research (pp. 165-182). New York: Routledge.
 
25.
Ruddick, G. (2017). End of the families gathering round the TV as binge-watching grows. Retrieved from https://www.theguardian.com/tv....
 
26.
2017/aug/03/end-of-families-gathering-round-the-tv-as-binge-watching-grows.
 
27.
Shim, H., & Kim, K. J. (2018). An exploration of the motivations for binge-watching and the role of individual differences. Computers in Human Behavior, 82, 94–100.
 
28.
Starosta, J. (2018). Osobowościowe i motywacyjne uwarunkowania binge-watchingu (master dissertation) [Per-sonality and motivational predispositions to binge-watching (master dissertation)]. University of Silesia in Ka-towice.
 
29.
Sung, Y. I., Kang, E. Y., & Lee, W. (2015). A Bad Habit for Your Health? An Exploration of Psychological Fac-tors for Binge-Watching Behavior. 65th Annual International Communication Association Conference, San Juan, Puerto Rico.
 
30.
Trempała, J. (Ed.) (2011). Psychologia rozwoju człowieka [Psychology of human development]. Warszawa: PWN.
 
31.
Trouleau, W. (2016) Just one more: Modeling Binge Watching Behaviour. KDD ‘16 Proceeding of the 22nd ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, 1215–1224.
 
32.
Walton-Pattisson, E., Dombrowski, S. U., & Presseau, J. (2018). ‘Just one more episode’: Frequency and theoret-ical correlates of television binge-watching. Journal of Health Psychology, 23, 17–24.
 
33.
Wagner, C. W. (2016). ‘Glued to the Sofa’: Exploring Guilt and Television Binge-watching Behaviours (bache-lor dissertation). Trinity University, San Antonio. Retrieved from https://digitalcommons.trinity....
 
34.
Wheeler, K. S. (2015). The Relationships Between Television Viewing Behaviours, Attachment, Loneliness, De-pression and Psychological Well-Being (master dissertation). Georgia Southern University, Statesboro. Re-trieved from https://digitalcommons.georgia....
 
35.
Winland, C. (2015). An Exploration of Binge-Watching and Its Effects on College Academic. Retrieved from https://static1.squarespace.co....
 
36.
Young, K. S., & Rodgers, R. C. (1998). Internet Addiction: Personality Traits Associated with Its Development. 69th Annual Meeting of the Eastern Psychological Association, Boston, USA.
 
eISSN:2353-5571
ISSN:2353-4184